Matt is the Co-founder of Digital Shift and has been with the company since 2007. He completed the MBA-CMA combined program from Goodman School of Business in 2010 and moved to Edmonton, Alberta. Matt is a trained accountant and has successfully completed the CMA program in Edmonton. He has also completed an Honours Bachelor of Arts degree in Communication Studies with a focus in Advertising from Wilfrid Laurier University in Waterloo, Ontario. Matt enjoys working with business analytics, search engine optimization, and pay-per-click campaign. He has experience in operating and providing services for both small and mid-market sized businesses. Matt enjoys coffee and is a Starbucks addict.