Anchor Text

What is Anchor Text Mean?

An Anchor text is the text portion associated with a hyperlink on a web page. For example, the words Digital Shift can be used as a link to https://digitalshiftmedia.com and be clickable. anchor textThis is done by simply creating a link using your software or content management platform such as WordPresss.

In the example above we created an anchor text for the “WordPress” with the following code

<a href=”http://wordpress.com”>WordPresss</a>

Basically, an anchor text is the text used to point to a link that is coded onto a web page.

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