The Digital Shift Blog - Page 3

How to Create a Business Page on Linkedin | Step-by-step

Creating a Business Page on Linkedin Have you ever wondered how to create a business page on LinkedIn? Many businesses are limiting their potential by not having a LinkedIn company page. LinkedIn company pages have a number of different benefits compared to a LinkedIn personal profile, including visibility and search engine optimization. Company pages help […]

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What is LinkedIn Used For?

What is LinkedIn Used For & How Can It Benefit Me? Have you ever tried searching what is LinkedIn used for? Chances are you are not alone! LinkedIn is the world's largest professional social network, specifically designed for the business community. The website was co-founded by Reid Hoffman, Allen Blue, Jean-Luc Vaillant and Konstantin Guericke. […]

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How to Advertise on Linkedin

Learning How to Advertise on LinkedIn Have you ever wondered how to advertise on LinkedIn? While some might consider LinkedIn a smaller player when compared to other social networking websites like Facebook or Instagram, it does have its benefits. LinkedIn is a highly targeted communications and networking channel that offers marketers a fantastic opportunity to […]

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5 Simple Ways to Up Your Referral Traffic and Get More Leads

Business Leads: 5 Ways To Up Referrals and Win Leads There's a hack to earning new business leads - and it lies in optimizing your referral traffic. We're sharing 5 simple ways you can get more leads by referrals. Are you looking for new business leads or a way to increase the amount of traffic […]

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What to Expect From an SEO Recommendations Report

The Typical SEO Recommendations Report Breakdown! SEO Reports come in all different shapes and sizes. These reports are used to simulate an SEO audit and often times do a great job at identifying common technical SEO problems quickly! The quality of these reports varies, but often they are able to provide business owners useful tips […]

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Add Business to TomTom

How To Add Your Business to TomTom TomTom creates GPS units and if you want to ensure your business can easily be found on their devices follow these steps: Step 1: Navigate to mycompany.places.tomtom.com   You will be directed to TomTom's company directory addtion page. Select "Single company?" or "Multiple branches?" according to your businesses structure. Step 2: Create Account […]

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Facebook Ad Targeting Options

Facebook Targeting Options FaceBook Targeting is a great tool to ensure your message is being delivered to your audience. While it isn’t perfect, there are many tips and tricks to help ensure that your ads are shown only to those who would be interested in your product or service. With Facebook business advertising being an […]

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How To Create A Facebook Ad

Reach Your Audience In Seconds Ever wonder why Facebook asks for your personal information such as your hobbies, interests, relationship status, location, age, and anything else you decide to put in your profile? It's all to help advertisers be more effective at narrowing their target audience. By creating an effective Facebook Ad, you will see […]

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How To Create A Facebook Business Manager Account

The All-In-One Facebook Business Manager This step-by-step guide will teach you how to create a Facebook Business Manager account. Businesses can securely share and control a variety of assets on Facebook without venturing into personal territory. From client ad accounts and pages to controlling what your coworkers can see about you, Facebook's Business Manager has […]

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How To Create A Facebook Ad Account

Start Managing Ads with Your Facebook Ad Account! You may have a precise idea of your ideal target customer in mind already. One of the benefits of creating a Facebook Ad account is that it allows you to advertise on Facebook with a great deal of precision! Whether you are a franchise, small business, advertiser, […]

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Learn What Advertising On Pinterest Is All About!

What Advertising On Pinterest Looks Like & How to Use Pinterest Promoted Pins First, you will need to have a Pinterest Business Account before you can start advertising on Pinterest. If you don't know how to create an account, follow our guide by clicking this link. The rest of this walkthrough assumes that you have […]

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What You Need To Know About Google Extended Text Ads

Are You Prepared For Google Extended Text Ads? July 26 has become somewhat of a revolutionary date for advertisers everywhere as Google Adwords have expanded their text ads. Google Extended Text Ads are the biggest change to Google AdWords since its launch in 2004. Compared to the previous version, advertisers have gotten more freedom to […]

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